iCleanse
Branding, Marketing, UX Design || 2020-present
As Marketing & Design Director, I led the marketing and design departments and oversaw the company's visual direction across digital, print, and marketing initiatives. I helped lead the complete visual transition from ReadyDock to iCleanse, developing experiences across web, UX/UI, content management, email, print, trade show, and marketing. I worked closely with software, development, and sales teams to translate business and technical requirements into effective design solutions, while regularly presenting and defending creative decisions to the executive team, board of advisors, and investors.